M&S Opticians opens its doors in Plymouth
Marks & Spencer has today, Thursday 24th February opened the newest branch of its M&S Opticians service, located in the retailer’s popular Plymouth store. M&S Plymouth’s opticians service is the second of its kind in the South West of England, with the Exeter branch opening earlier this month, as M&S continues to invest in the local area to provide customers with leading eye care.
M&S Plymouth has become one of the first stores in the country to launch this new, expert opticians service, which includes a full eye health examination (OCT scan) for every eye test booked at no additional fee.
Free eye tests are available as an opening offer, as well as 15% off glasses and sunglasses for Sparks customers. There’s a wide range of designer brands to choose from including Mulberry, Prada, Joules, Kate Spade, Oakley, Police, Maui Jim along with leading lens manufacturers - Zeiss and Nikon.
Expert advice on contact lens fitting and wearing is also on hand, alongside a contact lens home delivery option. The store will also be home to a hearing aid audiologist who will be offering free hearing health checks along with latest hearing aid technology, including rechargeable models and mobile connectivity.
In addition to the physical experience in-store, customers can book appointments online at mandsopticians.com/stores/plymouth as well as view, purchase and try on glasses via the innovative ‘virtual try on’ tool: https://mandsopticians.com/glasses/
The opening of the M&S Plymouth opticians service follows a successful trial across ten UK cities, during which the service received a customer satisfaction rate of 96% and a customer recommendation rate of 96%.
M&S Plymouth Store Manager, David Lynch, said: “We’re always looking for ways to make shopping at M&S even more rewarding and feedback from our trial showed that customers loved the convenience of having an Opticians service in our store. We’re really excited to be opening our M&S Opticians in Plymouth and hearing what our customers think. The choice of different brands we’re offering is second to none and we have brilliant opening offers to suit all budgets.”
